Tagprodmgmt

Five Little Words

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Five little words. “That feature doesn’t sell products“. Seems innocuous enough, but it is the death of product development when uttered by engineering. Product Management is tasked with defining what a product should do, what features are needed, and how to compare/differentiate vis-a-vis with the competitors. We write requirements, and guide them into and through the development process. All to...

Travel Horror Stories

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Product management and product marketing are two fields where you can expect to travel often. Unlike sales, who usually have a territory, we cover the world and are called to travel widely. Every one of these jobs I have been in has advertised 25% of travel. And every one of them has underestimated the percentage of travel required. Pro-tip: If they tell you while interviewing that you will...

Product Marketing/Management Partition

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I have started this blog posting several times, and have been diverted each time. It is a complex topic, and it almost seems like heresy, but I believe it needs to be said. There has been much said on the roles of Product Management, and Product Marketing. There are firms who have well developed frameworks, and extensive training to help you get to a “good” state. In particular, I am familiar...

Annual Sales Training/Meetings

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Ah, I am procrastinating in the preparation of my decks for the sales meeting and/or training next week, I have come to reflect on the whole concept. I have written in the past on "Sales Meeting Musings", as have others, including a snark filled c...

Presentations that are SO bad.

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About 6 months ago, I started a new job. The former product manager had left about 18 months prior to my arrival, and they "limped" along. Now, I am going through sales presentations, sales training decks and curriculae and I am aghast at what I h...

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